Seoul Style Journal

ChicMong Hairpin Curator screens on a phone
Not Sure Which Hairpin to Choose? Meet the ChicMong Hairpin Curator
Tell us the hairstyle you're going for and your hair length — our free Hairpin Curator shows the ChicMong pins that fit, three at a time. Here's how it works. Read more...
cellulose acetate, quality, materials
Acetate vs. Plastic: Why Quality Hair Claws Feel Different
Cellulose acetate is what luxury eyewear is made of — and what separates a $3 claw clip from one that lasts years. Four differences you can actually feel. Read more...
claw clips, size guide, hair styling tips
How to Choose the Right Claw Clip Size (The Korean Stylist Rule)
Small, medium, or big? The simple Korean stylist rule for matching claw clip size to your hair — plus three signs you're wearing the wrong one. Read more...
What Korean Women Are Wearing in Their Hair This Summer — Seoul Trend Report
What Korean Women Are Wearing in Their Hair This Summer — Seoul Trend Report
Live from Korea: the hair accessories actually trending in Seoul this summer — and exactly how to wear them. Read more...